If Content is King, You Must be the Court Jester | Collective Thoughts view story

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collective-thoughts.com — When it comes to hearing about success in social media, we’ve all heard the mantra everyone uses: “content is king. Imagine, if you will…the content court jester.

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  1. This article would make more sense if I knew what converstions or ROI were.

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  2. @calinazaret, ROI - return on investment, that's pretty self explanatory and a conversion is when a user does what you want them to do on your website like purchase something or sign up for a feed or a newsletter.

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  3. @SallyD thanks for clearing that up!

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  4. @calinazaret no problem =)

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  5. @SallyD - thanks for this link. cool article. love reading crap like this. Crap being good in this sense.

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  6. Good post! Well thought-out and well written. Not to mention correct. Thanks!

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  7. Thanks all, glad you liked the post!

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  8. @nowsourcing thank you, Brian Wallace, it rocks!

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59762_24 SallyD submitted this on May 13, 2008.