Stories tagged "brand" - Page 11

The potential in video game advertising continues to grow as developers seek more fans with free, downloadable, ad-supported games. Internet-connected games for the PC mean dynamic advertising -- or ads that can be constantly updated.

Chosing a company name is not a easy task for many crucial aspects. Company name have crucial implications in company vision and mission. In his 15th minutes long speech by Christofer Johnson at Ignite Siattle conference shows many interesting aspec

Good article about branding online. You dont need a perfect one, just a clever and memerable domain name.

What if you could take the theory of brand recognition and apply it to learning a new language? A new application called LearnIt has begun to apply the theory of brand recognition to the learning of a new language, using the web as a giant billboard.

The single reason why Yahoo! has so much traffic to its website is branding. If the name Yahoo wasn’t so well known and synonymous with the Internet quite frankly it would have hit the dead pool long ago. The Yahoo brand has been so ingrained into...

How can we approach if someone writes a negative comment about our company or products?

Instinctive brand associations are golden for marketers because they are easy ways to make your brand persistent. They allow your proposition to stick in the mind of your audience and seep into their unconscious.

Buzzes about the web: Ecommerce, Marketing, Social Shopping A multilanguage european blog about eCommerce, social shopping and more in general Web 2.0. This is the English Version.

Build your brand so that it can survive changes to Google ranking algorithms and updates, don't put all your eggs in one basket.

In December, three international consultants published the results of their research on the current state of innovation. This four-part series will cover each in turn, then I’ll add a conclusion that ties them together. First on the block - Innovation 2