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Eight Keyword Research Mistakes That Are Costing You Money view story

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searchengineland.com — One of the reasons search marketing is so effective is that it delivers information on products and services to people who are actively seeking them out.

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Comments (3)

  1. Really good list, thanks for sharing. They are all really important but #7 really stands out "Failing to periodically review keywords". This is so important because by doing this it allows you to be on top of the rest of the mistakes.

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  2. I like #4 - intent. That gets overlooked a lot.

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  3. Interesting read but some points are false. Like "4. Selecting single word keywords". There are plenty of not only long tail single word keywords to target without much competition.

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152489_24 Maing submitted this on May 15, 2008.

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