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Why Is Everyone Still Dumping Money Into Banner Ads? view story

33 votes

Submitted by thinkingserious about 1 month ago

Ninety-nine percent of Web users do not click on ads on a monthly basis. Of the 1% that do, most only click once a month. Less than two tenths of one percent click more often. That tiny percentage makes up the vast majority of banner ad clicks.

  1. "Ninety-nine percent of Web users do not click on ads on a monthly basis" - LoL :) I don't believe this statistics) Are you telling that only 1% of all users make the billion income for ppc and others company!? )

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  2. jackiepeters jackiepeters left a comment about 1 month ago and deleted it about 1 month ago.

  3. @miniSlon yes, that's what I'm saying, banner ads are mostly sold on a CPM basis, which is based on impressions, not clicks. It's a commonly known fact that you can look up just about anywhere.

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